• INTELLIGENT

    MOBILE

    RETAIL

  • FLEAT offers a full-stack technology solution that allows retailers to take control of their on-demand service in hyperlocal markets

     

    FLEAT® provides a hardware, software and secured data solution that allows retailers to expand beyond the confines of brick-and-mortar by launching intelligent mobile storefronts that increase a vendor’s geographic reach, awareness and availability in a connected world.

     

    FLEAT’s mobile retail vehicles and patented StreetLogic™ technology link merchants and consumers for highly responsive real-time experiences, while also reducing operational costs and improving efficiencies using sales automation and artificial intelligence.

  • Why mobilize your brand?

    (1) It's much more difficult to get customers to walk through your front door,

    than to serve them where they live, work and play.

     

    (2) Third-party delivery services come with significant costs and liabilities that

    make them unsustainable for long term growth.

    Consumers in the digital economy want product and services delivered WHERE and WHEN they choose.

    By mobilizing a brick-and-mortar retail operation, merchants can deliver a higher standard of convenience and quality, while also maintaining complete control and ownership of their customer data. FLEAT provides all the tools necessary for turning digital marketing efforts into offline sales, all for a fixed monthly cost.

  • What does the Fleat Network provide?

    Intelligent Mobile Storefronts

    FLEAT’s Mobile Retail Vehicles (MRVs) are custom designed to support a vendor’s operations, and upfitted with specialized holding equipment to sustain perishable goods. Mobile storefronts are loaded daily with a fresh curated inventory that can change often to reflect regional favorites, seasonal offerings, chef selections, etc. Onboard inventory allows MRVs to remain in the delivery zone for entire shifts, reducing transit times and minimizing fuel waste while serving regional communities. The transit advertising effect is a unique perk (on average of 40k intracity visual impressions per day) that allows operators to spend less on marketing...resulting in increased profits, community brand awareness and new customer acquisition.  

    Real-Time Connectivity

    Through a patented communications method, the FLEAT network knows the exact location of each mobile storefront, and where it's heading. MRV's transmit onboard inventory and depletion data to vendors in real-time. This connectivity helps retailers minimize food waste through AI analytics and efficiency reporting. The network instantly pairs end-users with the most optimal delivery vehicle by computing location data, traffic conditions and queue status. Once paired with a MRV, customers can view available inventory and ETA in real-time, streamlining the ordering process. All orders are digitally prepaid by the customer through mobile payment, without the need for onboard staff to handle cash or input orders.

    AI Powered Customer-Seeking Behavior

    Our StreetLogic™ technology pairs a mobile storefront's location and heading with intelligence-driven algorithms to push real-time flash offerings to a vendor's customer database. This self-learning behavior is optimized over time, to predict WHERE, WHAT and WHEN customers want to be served. Geotargeted advertisements can be combined with value offers to generate off-peak sales. Real-time customer targeting using predictive purchasing methods can be used to launch AI-informed sales strategies in hyperlocal markets. Vendors using the FLEAT platform maintain sole control and ownership of their customer data.

    Automated Operations

    The FLEAT network can be used to add on-demand delivery service to existing brick-and-mortar operations, or used as the workhorse for virtual restaurants or delivery-only "ghost kitchens". In either case, operators sit back and watch their fleet of mobile storefronts seek and find their own customers in the regional markets they serve. Real-time oversight, autonomy controls, communications and operational analytics are provided through the FLEAT vendor dashboard. This allows participating retailers to make logical decisions about their off-premise operations, and provides a perfect window for controlled expansion into new markets.

  • “Much more than a simple delivery solution, FLEAT’s

    intelligent mobile storefronts straddle the divide between

    brick-and-mortar and the digital realm with a tangible

    convergence of convenience and quality”.

  • How does FLEAT merge with existing businesses?

    An entire mobile sales solution integrates seamlessly with a vendor's current operations.

    It's on YOUR app!

    The FLEAT widget sits directly on your mobile app for a seamless customer experience.

    The FLEAT network integrates with a vendor’s existing mobile app or website through a customizable widget. This allows vendors to embed FLEAT functionality so customers can instantly determine if delivery is available to them, search through real-time inventories, place orders, and receive instant communications through the entire delivery process. This puts the vendor and customer in full control of the experience to increase efficiency and maintain brand consistency, without the confusion of leaving a vendor’s site to place an order.

     

    It's YOUR vehicle!

    Mobile storefronts are an extension of your brick-and-mortar business.

    FLEAT’s mobile storefronts are designed and modified by our technicians as mobile extensions of a retail brand. Buildouts are determined by a vendor's intended mobile operation. Wrapped with large-format high-impact graphics, a retailer receives all the benefits of transit advertising. This helps build consumer mindshare and strengthens a brand’s position in local markets. The cost for each mobile storefront is a simple monthly lease payment for each vehicle. Once the retailer trains their staff and loads their storefronts full of product, a complete mobile sales solution is ready to enter any market they choose.

    It's YOUR customer experience!

    FLEAT delivers your brand promise, through the last mile and into the hands of your customer.

    In today's on-demand economy, retailers must look to digital commerce and mobility solutions to open new channels for future growth. However, delivery of fresh items remains a common and consistent pain point. Third-party delivery services such as Instacart, DoorDash, PostMates, and UberEats often come at significant cost to both retailers and consumers, and offer little to support a retailer’s brand nor reflect their commitment to product quality.